Object: "Lelija“ clothes shop

Project category:  shop interior concept

Interior designers: Eglė Truskauskienė, Rasa Miliūnaitė

Area: 100 m2

The lilly has been sung of by the Lithuanian folk singers, has signified the royal genesis for centuries, it has been taken from the monarchs during the French revolution, and now it has revived in Lithuania as a symbol of the fashion industry.

The interior concept of the shop has been created for the oldest and largest Lithuanian sewing company “Lelija”. As they present themselves, it is the most modern dress-making company, exporting 80% of their production abroad.

Found in 1947, “Lelija” is still appreciated as a company offering reliable and high quality products.

So the interior of the shop have had to connect two angles – “tradition” and “modernity”. “Tradition” is reflected in the classical wall equipment and the decorative details, “modernity” – in illumination and unusual decisions of spatial equipment. 

Passers-by are attracted by the unconventional plan. If you will enter the shop from shopping mall, you will find yourself in a cozy studio, embraced by the small inspirations and contrasting materials. There are combined the soft canvas on the wall upholstery and rough cold-rolled metal, natural oak finishing and black wood dust plate. The goal was to keep naturalness and to highlight genuine features of materials . That is why surfaces are not covered with paint or some elaborate masks.